Wednesday, 10 January 2018

Impersonation of artists & dj’s killing the industry in Kenya. The recent impersonation of Dj Trevor, Kenyan DJ & recording artist.

Lack of creativity , ingenuity and real passion has been a big challenge for the entertainment industry in Kenya for many aspiring artists, deejays, designers among other creatives. Recently another vice has arisen in the form of Impersonation by ill willed and lazy entrants into the indusry that have been keen to feign the names and logos and the identities of industry personalities that have been in the entertainment industry.
The most recent case highly noted being the impersonation of the the Deejay and Kenyan recording artsit populary known as DJ Trevor, the scratch master  by an imposter going by the same name, who is out not only to murr thec name of the original Dj treovor but also to con artists and club owners of their money in shady deals perpetrated in the name of offering digital marketing and deejaying services only to the late realisation that the said DJ Trevor is a cheap con.
To the peril of both the original and the fake, most impersonation cases end up with erosion of the brand worth of the original identy holder and loss of business and eventually it’s a cliff-slip for booth a lose- lose situation. To curb this sham beware of the imposters and make a thorough background check before any dealings. We have had a previous feature of the real Dj trevor on this blog, see link
Beware of any dealings out there with this other fake impersonator who even takes no physical resemblance with Deejay Trevor(Real name Samuel) and also be keen to check up before you make any deals as an artist, promoter in any form of dealings rest you end up losing to the imposters in the indusrty , a trend that is slowly building up.

 A key point also to the artists and deejays and others in branding yourselves, source for unique identities that sets you apart and get out in full backing of your branding and verification of social media accounts rest the impersonators hack into your accounts and  result to cases that could wreck careers and put fans at a disavantage on the harmsway by these imposters who are reckless and full of greed!

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